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  • Les Mills Ad Teardown

    Dec 2, 2024
    5 advertising lessons from the world's largest fitness provider.

  • 4 ChatGPT Ad Copy Prompts We Use

    Jul 23, 2024
    On using ChatGPT for copywriting, and the only prompts we use after testing 100+.

  • Top 100 Facebook Ad Examples for 2024

    May 13, 2024
    Static ads, video ads, UGC ads, and many more. Swipe file worthy stuff.

  • Facebook Ads Testing: Test-to-Win Method

    Apr 19, 2024
    The better way to test ads and improve your conversions.

  • Increase Google Ads ROAS: 22 High-Impact Tactics

    Sep 13, 2023
    From reducing your wasted spend to improving your CLV (with examples).

  • The Only Google Ads Checklist You Need

    Aug 17, 2023
    Checklists for keyword research, ad copy, setup, and optimization.

  • Google Ads Keyword Research – What I’ve learned in 10 years

    Jul 11, 2023
    Your no-BS guide to keyword research.

  • Maximizing Client Lifetime: What We Did Right (and Wrong)

    Jul 11, 2023
    Our "secret" to retaining clients for the long term.

  • A/B Testing in PPC Marketing (with our TEMPLATE)

    Jul 11, 2023
    Our practical approach to A/B testing, updated for 2024.

  • ChatGPT vs Google Bard for PPC: 15 Tasks Tested

    Jul 11, 2023
    Should you use AI in your PPC marketing? Read on to find out.
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